The Stereotype Database

Region(s): North America

Group Participation: Non-Self Selecting

Stereotype Characterization: Behavioral

Content Rating: G

Diversity Group Classification(s): African Americans

Love of Watermelon

The Love of Watermelon stereotype is a stereotype that African Americans have an unusually great appetite for watermelons.

Origins

Originator(s): Men, White,

Earliest Known Usage: 1869

History

The stereotype that African Americans are excessively fond of watermelon emerged for a specific historical reason and served a specific political purpose. The trope came in full force when slaves won their emancipation during the Civil War. Free black people grew, ate, and sold watermelons, and in doing so made the fruit a symbol of their freedom. Southern whites, threatened by blacks’ newfound freedom, responded by making the fruit a symbol of black people’s perceived uncleanliness, laziness, childishness, and unwanted public presence. This racist trope then exploded in American popular culture, becoming so pervasive that its historical origin became obscure.

The first published caricature of blacks reveling in watermelon is believed to have appeared in Frank Leslie's Illustrated Newspaper in 1869. The adjoining article explained, “The Southern negro in no particular more palpably exhibits his epicurean tastes than in his excessive fondness for watermelons. The juvenile freedman is especially intense in his partiality for that refreshing fruit.”

Defenders of slavery used the fruit to paint African Americans as a simple-minded people who were happy when provided with watermelon and a little rest. The slaves' enjoyment of watermelon was also seen by the Southern people as a sign of their own supposed benevolence.

Slaves were usually careful to enjoy watermelon according to the code of behavior established by whites. When an Alabama overseer cut open watermelons for the slaves under his watch, he expected the children to run to get their slice. One boy, Henry Barnes, refused to run, and once he did get his piece he would run off to the slave quarters to eat out of the white people’s sight. His mother would then whip him, he remembered, “fo’ being so stubborn.” The whites wanted Barnes to play the part of the watermelon-craving, juice-dribbling pickaninny. His refusal undermined the tenuous relationship between master and slave.

The primary message of the watermelon stereotype was that black people were not ready for freedom. During the 1880 election season, Democrats accused the South Carolina state legislature, which had been majority-black during Reconstruction, of having wasted taxpayers’ money on watermelons for their own refreshment; this fiction even found its way into history textbooks. D. W. Griffith’s white-supremacist epic film The Birth of a Nation, released in 1915, included a watermelon feast in its depiction of emancipation, as corrupt northern whites encouraged the former slaves to stop working and enjoy some watermelon instead.

Impact

By the early 20th century, the watermelon stereotype was everywhere—potholders, paperweights, sheet music, salt-and-pepper shakers. A popular postcard portrayed an elderly black man carrying a watermelon in each arm, only to happen upon a stray chicken. The man laments, “Dis am de wust perdickermunt ob mah life.” As a black man, the postcard implied, he had few responsibilities and little interest in anything beyond his own stomach.

Whites used the stereotype to denigrate black people—to take something they were using to further their own freedom and make it an object of ridicule.

‘Love of Watermelon’ Examples in Mass Media

Television

Film

News

In "Safety Training", an episode of the American television series The Office, Michael Scott (Steve Carell) throws a watermelon off the roof of the office onto a trampoline. After it bounces and hits a car, Michael fears that the car belongs to Stanley Hudson (Leslie David Baker), who is African-American, and that Stanley will think he is racist;

Edwin S. Porter, famous for directing The Great Train Robbery in 1903, co-directed The Watermelon Patch two years later, which featured “darkies” sneaking into a watermelon patch; men dressed as skeletons chasing away the watermelon thieves (à la the Ku Klux Klan, who dressed as ghosts to frighten blacks); a watermelon-eating contest; and a band of white vigilantes ultimately smoking the watermelon thieves out of a cabin. The long history of white violence to maintain the racial order was played for laughs.

On October 22, 2017, the Fox & Friends morning show on the Fox News Channel dressed a Hispanic boy, who was mistaken by many in the mainstream media as an African-American, in a watermelon Halloween costume, drawing ire on social media.

Postcards

Music

Early-1900s postcards often depicted African-Americans as animalistic creatures "happy to do nothing but eat watermelon" – a bid to dehumanize them. Other such "Coon cards", as they were popularly known, depicted African-Americans stealing, fighting over, and becoming watermelons.

Early-1900s postcards often depicted African-Americans as animalistic creatures "happy to do nothing but eat watermelon" – a bid to dehumanize them. Other such "Coon cards", as they were popularly known, depicted African-Americans stealing, fighting over, and becoming watermelons.

In March 1916, Harry C. Browne recorded a song titled "Nigger Love a Watermelon Ha!, Ha! Ha!", set to the tune of the popular folk song "Turkey in the Straw". Such songs were popular during that period and many made use of the watermelon stereotype. This eventually became the popular musical tune used for modern day ice cream trucks.